Privacy Policy

Alliance Plumbing Service (“Alliance,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard personal information when you visit our website, call or text us, request estimates or service, or otherwise interact with us offline or online within the United States.

By using our website or services, you agree to this Privacy Policy. If you do not agree, please discontinue use of the website and contact us using the information below.

This policy applies to personal information we process as a business in the U.S. It does not apply to information that cannot reasonably identify you, or to third-party sites we link to (their policies govern their practices).

Depending on how you interact with us, we may collect:

• Identifiers and contact data: name, phone number, email address, service address or general location you provide, and similar contact details.
• Service and commercial information: descriptions of plumbing issues, appointment or estimate requests, job-related notes, and payment-related information when you pay for services (processed in accordance with applicable rules and our agreements with payment partners).
• Communications: call logs, voicemails, emails, SMS or chat content when you contact us.
• Device and online activity: IP address, browser type, device identifiers, pages viewed, referring URLs, and similar data collected via cookies and similar technologies (see Section 6).
• Inferences: preferences or characteristics inferred from the information above to schedule service or improve customer experience.

We collect personal information directly from you, automatically when you use our website, and sometimes from service providers who assist our business.

We use personal information for legitimate business purposes, including to:

• Respond to calls, messages, and form submissions; schedule estimates and service visits.
• Operate, maintain, and improve our website and customer communications.
• Send transactional messages (e.g., appointment confirmations) and, where permitted, service-related follow-up.
• Measure advertising and website performance, including through analytics and conversion tools.
• Detect, prevent, and address fraud, abuse, or security issues; comply with law; and enforce our terms.
• Maintain internal records and honor legal, accounting, or warranty obligations.

We do not use your information for automated decision-making that produces legal or similarly significant effects solely by automated means.

We may share personal information with:

• Service providers and contractors who help us with scheduling, communications, IT, hosting, analytics, advertising, payment processing, or similar functions, subject to confidentiality and use limitations.
• Professional advisers (e.g., accountants or attorneys) when required for our business operations.
• Authorities when required by law, legal process, or to protect rights, safety, and security.
• Business transfers: in connection with a merger, acquisition, or sale of assets, your information may transfer as part of that transaction, subject to this policy or equivalent protections.

We do not sell your personal information for money. Certain disclosures (for example, sharing with advertising or analytics partners) may be considered “sharing” or “targeted advertising” under some state laws; you may have rights to opt out as described in Section 8.

Our website may use cookies, pixels, and similar technologies. We use tools such as Google Tag Manager and Google Ads (gtag) to understand traffic, improve our site, and measure advertising performance. These providers may collect or receive information about your use of our site and other sites over time.

You can control cookies through your browser settings (blocking cookies may affect site functionality). Industry opt-out tools (for example, the Digital Advertising Alliance or your Google Ads settings) may offer additional choices for interest-based ads where available.

We retain personal information only as long as reasonably necessary for the purposes described in this policy, unless a longer period is required or permitted by law (for example, tax, warranty, or dispute resolution). Retention periods vary based on the nature of the data and legal obligations.

We implement reasonable administrative, technical, and organizational safeguards designed to protect personal information. No method of transmission or storage is 100% secure; we cannot guarantee absolute security.

Depending on where you live, state laws may grant you rights regarding your personal information. These may include, where applicable:

• The right to know what categories and specific pieces of personal information we collect and use.
• The right to request correction of inaccurate information.
• The right to request deletion of personal information, subject to exceptions.
• The right to opt out of the sale of personal information or, in some states, sharing for cross-context behavioral advertising.
• The right to limit use or disclosure of sensitive personal information in certain circumstances.
• The right to appeal our response to a request, where required by law.
• The right not to receive discriminatory treatment for exercising privacy rights.

California residents (CPRA): If you are a California resident, you may have the rights listed above under the California Consumer Privacy Act, as amended. We describe the categories of information we collect in Sections 3–6. You may submit requests as described below. We will verify your request in line with applicable law.

Colorado and other comprehensive state privacy laws: Residents of Colorado and other states with applicable privacy laws may have similar rights. Where required, we will honor verified requests in accordance with those laws.

Nevada residents: Nevada law may allow you to opt out of certain sales of covered information. We do not currently sell covered information as defined in that law; you may still contact us with questions.

How to submit a request: Email info@allianceplumbingservice.com or call (720) 620-9945. We may need information to verify your identity before fulfilling a request. You may designate an authorized agent under applicable law by providing written permission, where permitted.

Our services are not directed to children under 13, and we do not knowingly collect personal information from children under 13 in violation of the Children’s Online Privacy Protection Act (COPPA). If you believe we have collected such information, contact us and we will take appropriate steps to delete it.

We may update this Privacy Policy from time to time. The “Last updated” date at the top reflects the latest revision. For material changes, we may provide additional notice (for example, a notice on our website). Continued use of our website or services after changes means you accept the updated policy.

For questions about this Privacy Policy or your personal information, contact Alliance Plumbing Service:

• Phone: (720) 620-9945
• Email: info@allianceplumbingservice.com
• Service area: Denver metropolitan area and Front Range region, Colorado, United States.